(UK) Something that attracts customers, visitors, spectators, etc. to a place or an event.
I remember once in the professional theatre in Addis Ababa a certain actor had become a popular drawcard.
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Regional slang from around the English-speaking world — British, Australian, Irish, Caribbean, Nigerian, Filipino, AAVE, and the hyphenated-English dialects that make the internet sound local.
See all Regional & Other slang on Slangora.