A classic British minced oath used to express surprise, frustration, or disbelief without going full-throttle into profanity. 'Bleeding' softens 'bloody' (itself already a euphemism) while 'heck' replaces 'hell,' making this an extra-sanitized outburst. Still carries plenty of emotional weight in northern and working-class British speech, where it can convey anything from mild annoyance to genuine shock.
Bleeding heck, I didn't think the queue would stretch all the way round the block.
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Regional slang from around the English-speaking world — British, Australian, Irish, Caribbean, Nigerian, Filipino, AAVE, and the hyphenated-English dialects that make the internet sound local.
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(UK, slang) minced oath for bleeding hell.
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