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brat

An aesthetic and vibe — messy, unapologetic, slightly unhinged fun.

/brat/Coined ~20242020sGen Alphamainstream1.6K viewsLast reviewed Jun 29, 2026+ Add a definition
🚀 Emerging / Viral
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Born ~2024 · no dated citations yet
2024BornToday, 2026

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#1·Apr 24, 2026GlobalCasual

An aesthetic and vibe — messy, unapologetic, slightly unhinged fun. Defined the summer of 2024 via Charli XCX's album. Wearing lime green became a political statement for 12 weeks; "kamala IS brat" briefly united two unrelated universes. Half the internet is still recovering.

See it in action
  • “Her rebrand comes as Charli showed her support by tweeting "kamala IS brat" shortly after President Joe Biden announced he was stepping out of the race for the White House and endorsed his vice-president.”

"She showed up to a work event with a lime-green nail set. Brat-coded."
Origin: From Charli XCX's album "brat" (June 2024). The lime-green cover aesthetic became the summer's defining meme; Kamala Harris's campaign briefly adopted the visual in July 2024 after Charli tweeted "kamala IS brat."
For parents

brat means An aesthetic and vibe — messy, unapologetic, slightly unhinged fun. It's mostly used on TikTok and short-form video. It's casual and generally safe with friends and online. It's standard online vocabulary; nothing inherently concerning about hearing it.

For ESL learners

"brat" is slang. It means: An aesthetic and vibe — messy, unapologetic, slightly unhinged fun. Register: casual. Use it in: casual conversation and online posts. Avoid in: formal writing and professional emails. A more formal way to say this is "confident and unapologetic".

Cluster: approval
Heard in the wild
  • “" [Apple](https://en.wikipedia.org/wiki/Apple_(song) "Apple (song)")"<br> <br>Released: 2 August 2024 | | | _**Brat**_ is the sixth studio album by British singer [Charli XCX](https://en.wikipedia.org/wiki/Charli_XCX "Charli XCX"), released on 7 June 2024 through [Atlantic Records](https://en.wikipedia.org/wiki/Atlantic_Records "Atlantic Records").”

  • “Her rebrand comes as Charli showed her support by tweeting "kamala IS brat" shortly after President Joe Biden announced he was stepping out of the race for the White House and endorsed his vice-president.”

  • “In the weeks leading up to the album's release, a wall in [Greenpoint, Brooklyn](https://en.wikipedia.org/wiki/Greenpoint,_Brooklyn "Greenpoint, Brooklyn"), (called the "brat wall" by fans) was painted and repainted with the album's signature green color and various messages.”

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For specific readers

brat means An aesthetic and vibe — messy, unapologetic, slightly unhinged fun. It's mostly used on TikTok and short-form video. It's casual and generally safe with friends and online. It's standard online vocabulary; nothing inherently concerning about hearing it.

Why is this section here?

Slang is read by different audiences for very different reasons. The For parents view re-explains the term in plain, non-judgemental language so a caregiver can understand what their child means without needing the surrounding subculture. The For English learners view focuses on register (when it's safe to use), formal alternatives, and common mistakes — what a textbook won't teach you.

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🚀About Emerging / Viral slang

The slang born in the last two years that's still fighting for legitimacy — clanker, demure, canon event, AI slop, aura farming. Half of these will stick; half will fade by next summer.

See all Emerging / Viral slang on Slangora.

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