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ideation

Corporate-speak for "brainstorming." Favored in decks because it sounds more formal.

ˌaɪ.diˈeɪ.ʃənDocumented since 1820sSilenthistoricalCurrent408 viewsLast reviewed Jun 29, 2026+ Add a definition
💼 Corporate & Work
3 definitions
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Seen in the wild
3 citations · last seen May 2026

Etymology timeline

Born ~1820 · 1 year of recorded use
1820Born2026: 3 citationsToday, 2026

Seen in the wild

Definitions

Global
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#1·Apr 24, 2026Global

Corporate-speak for "brainstorming." Favored in decks because it sounds more formal. Every workshop that uses Post-it notes and forced-positive feedback calls itself ideation. Results tend to be a whiteboard nobody photographs again.

"Blocked out Friday for ideation. Spoiler: the whiteboard will be a photo nobody opens."
Origin: Corporate / Agile / product-management vocabulary.
For parents

Ideation in workplace contexts means the process of generating ideas, often in brainstorming sessions. Standard business vocabulary. Not concerning. If your kid uses it constantly, ask them where they first heard it, not to police their speech but to understand which online community they are in. Most slang of this kind moves through TikTok and group chats, so seeing it in your child's vocabulary just means they are plugged into normal teen internet culture.

For ESL learners

Ideation is a business and design term meaning the process of generating, developing, and communicating new ideas. Use in business and creative writing. Formal equivalent: "idea generation," "creative concepting." Common non-native mistake: confusing with the clinical psychiatric term "suicidal ideation," which is unrelated to business usage. In business contexts, the meaning is benign. Read or listen to the word in context several times before trying it yourself; the right register is harder to learn than the dictionary meaning.

Cluster: online_activity
Heard in the wild
  • “The lies he's said on record: ❌ SSRIs are 'harder to quit than heroin' — FALSE. ❌ SSRIs cause school shootings — FALSE. Only 4% of shooters ever used one. General pop: 13%. ❌ SSRIs have black box warnings for homicidal ideation — He made that up. #RFK #SSRIs”

    — Bluesky· May 2026
  • “"we are in a phase where developments are largely focused on efficiencies, ideation and generation within existing practices. I have seen only minimal evidence of more sophisticated features that reflect a deeper understanding of learning and teaching"”

    — Bluesky· May 2026
  • “Why do psychological evaluations ask if you have thoughts of self-ending when they note it as: "suicidal ideation - denies this." Sounds like they don't trust you. Why bother asking in the first place?!”

    — Bluesky· May 2026
  • “On suicide risk scales, the range of suicidal ideation varies from fleeting thoughts to detailed planning.”

  • “Suicidal ideation, or suicidal thoughts, is the thought process of having ideas or ruminations about the possibility of dying by suicide.”

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Show 2 more dictionary-style senses (imported)
Global
#2·May 2, 2026Global

The conceptualization of a mental image.

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Global
#3·May 2, 2026Global

The synthesis of ideas.

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For specific readers

Ideation in workplace contexts means the process of generating ideas, often in brainstorming sessions. Standard business vocabulary. Not concerning. If your kid uses it constantly, ask them where they first heard it, not to police their speech but to understand which online community they are in. Most slang of this kind moves through TikTok and group chats, so seeing it in your child's vocabulary just means they are plugged into normal teen internet culture.

Why is this section here?

Slang is read by different audiences for very different reasons. The For parents view re-explains the term in plain, non-judgemental language so a caregiver can understand what their child means without needing the surrounding subculture. The For English learners view focuses on register (when it's safe to use), formal alternatives, and common mistakes — what a textbook won't teach you.

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