To be enshittification pilled is to have fully internalized the framework — you can no longer scroll a feed, use an app, or read a terms-of-service update without spotting every incremental betrayal in real time. Like all '-pilled' constructions, it suggests an irreversible awakening: once you see the pattern of luring users, monetizing them, then screwing them over, you cannot unsee it. A blessing for discourse, a curse for enjoying anything online.
Ever since I read the original essay, I've been completely enshittification pilled and now I can't download any app without auditing its business model first.
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Viral internet speak — memes, ratios, main-character moments, and the algospeak of every platform from Twitter to Reddit to TikTok comment sections.
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