Jollof szn is the festive period — Christmas, Eid, weddings, naming ceremonies — when jollof rice production goes into overdrive and every household is competing for pot supremacy. In West African culture and diaspora communities, jollof szn is less a calendar date than a cultural state: the time of year when the jollof wars reignite on social media, aunties start prepping days early, and every gathering is judged on the quality of its pot. If your jollof game isn't ready, jollof szn will expose you.
December hit and my TikTok is nothing but jollof szn content — every Nigerian and Ghanaian account has a pot on the stove.
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