Delulu szn is the cultural window — often summer or cuffing season — when mass collective delusion about romance, possibilities, and general life outcomes is at its peak and socially sanctioned. Everyone you know is manifesting wildly, misreading signals enthusiastically, and insisting their most unhinged situationship is 'different.' TikTok fills with 'delulu szn check-ins' and 'proof I was right to be delulu' victory posts. It's a shared agreement to collectively lower your standards for evidence and raise your standards for hope, and honestly it's kind of contagious.
It's delulu szn and I'm choosing to read every single thing as a sign that it's all going to work out.
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Viral internet speak — memes, ratios, main-character moments, and the algospeak of every platform from Twitter to Reddit to TikTok comment sections.
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