Proffee maxxing is the obsessive optimisation of your proffee — the protein-and-coffee drink — taken to its logical extreme. You're not just making proffee, you're perfecting it. That means researching which protein powder foams best, testing cold brew concentrations, calculating the ideal macro split, experimenting with milk alternatives, and timing your consumption relative to your workout. Proffee maxxing turns a simple drink into a project. The maxxing mindset means there's always a better version of your proffee one tweak away. You will never be fully satisfied.
I spent three weeks proffee maxxing — tried eight proteins, four milks, two cold brew methods. I'm not normal about this.
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